Rock CFO Approach
Affordable Fractional Model
CFO Experience
Embedded in Your Business
No Upfront Recruitment Fees
Flexible Custom Solutions
Why do I need a Fractional CFO from Rock CFO?
- Time: You are stuck in the daily grind of the business.
- Team: You may be worried you don't have the team to build and grow the business properly.
- Cash: You might want to free up more cash to sustain operations and growth.
- Profitability: You have strong sales and would like to increase the bottom line earnings.
- Better Reporting: You need more visibility and control in your business.
- Growth: Build a solid foundation to accelerate growth.
- Capital: You might be frustrated your banking relationship and lack access to affordable capital.
- Sounding Board: You would like to counsel with an experienced confidant.
- Owner: You would like to elevate from an Operator to an Owner.
- Accounting: You are frustrated with the performance of your Finance and Accounting staff.
- Unknown: You might be unaware you are losing money on some accounts or products.
- Control: You want to maintain control of your company and leave a legacy.
Got questions? We've got answers.
Fractional CFO… Part-time CFO… CFO for hire… Outsourced CFO…
Regardless of the title, a fractional CFO helps businesses with their financial needs on a part-time basis. Hiring a fractional CFO means gaining the skill of a CFO who has experience in a variety of financial settings without shouldering the cost of a full-time CFO compensation package.
If you’re ready to take your company to the next level, change direction, elevate performance, solidify your financial foundation, or if your finances become too complex for you to manage, it might be time to hire a CFO.
Reach out for a free consultation to determine if working with a part-time CFO makes sense for your business.
You may be leaving money on the table by not having a CFO on your team. We find that CFOs are typically not an expense; rather they are an investment that should pay for themselves many times over.
CFOs understand rock solid business principles and become a technician in the business. Your business may be retaining customer or clients or offer products or services that are not only emotionally draining; they are also unprofitable. We can analyze pricing, margin, inventory levels, evaluate expense and business relationships to increase profitability and cash flow freeing you up from the day to day minutia.
Rock CFO will guide the team to prioritize your most important resources: time, people, and capital. We will help your team maximize cash flow and profitability allowing you to bring more of your hard earned money home with you.
A fractional CFO provides all the financial benefits of skill and experience at a fraction of the cost. They work directly with business owners and executive teams on a predetermined weekly schedule to improve cash flow, increase profitability, and build a secure financial foundation. A fractional CFO works hard to understand their client’s business model and create high impact with less expense.
We will sit down and talk about your team and how to best address your needs. If we find that you are best served by adding a full-time accounting or finance team member, we also offer recruiting services and will help you find and hire the right team member to work on your team.
We will collaborate with the CPA that you choose to work with. A CPA will ensure tax compliance and offer tax strategies. We will work with you to provide these firms financial projection and other insights so they can proactively plan strategies that help achieve your goals. Rock CFO is not a CPA firm.
Yes, our clients either have an in-house Accounting team or utilize a third-party bookkeeping service when working with us. While we don’t offer traditional bookkeeping services, we have managed and led Accounting teams and are very comfortable working with Accounting. In fact, many clients have seen an improvement in the Accounting area as we engage with clients.
Preparing for an exit with an embedded CFO well before you begin the sale process can have tremendous return on investment. We will work with you to put your business on a solid foundation and minimize the “value detractors” potential buyers will discover in the due diligence process. For example, a CFO can help you build a company and team that will minimize or avoid the need for an “earn out” and other provisions that make the deal complicated.
In addition to shoring up your financial foundation and providing strategic advice, we can help with improving cash flow, profitability, and EBITDA metrics. By improving these metrics, the actual sales price and exit deal terms can increase significantly.